658.8 LOV 88371 88372 88373 88374 88375
Lovelock, Christopher Services marketing : People, technology, strategy / by Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee. - 7th. - Delhi : Pearson, 2011 xxi,683p.:ill 9788131759394 * Management * Wirtz, Jochen * Title
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