Product and brand management (Record no. 29797)

MARC details
000 -LEADER
fixed length control field 00636nam a2200217Ia 4500
005 - DATE & TIME
control field 20241008115425.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160330s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9780199460496
040 ## - CATALOGING SOURCE
Original cataloging agency Central Library-NITS
041 ## - Language
Language English
082 ## - DDC NUMBER
Classification number 658.827
Book Number PAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Panda, Tapan K.
245 ## - TITLE STATEMENT
Title Product and brand management
Statement of Resposibility by Tapan K. Panda
250 ## - EDITION STATEMENT
Edition statement 1st edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Oxford University Press
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Pages xxiv, 862p. ; 23 cm
365 ## - TRADE PRICE
Price amount 725.00
Currency code Rs.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index
650 ## - Subject
Subject Management
-- Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Price effective from Koha item type Nonpublic note (lost item payment)
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97378 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97379 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97380 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97381 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97382 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97383 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97384 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97385 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97386 10/08/2024 10/08/2024 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 10/08/2024 Indica Pub & Dist., N Delhi   658.827 PAN 97387 10/08/2024 10/08/2024 Books  
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