Marketing management (Record no. 30718)

MARC details
000 -LEADER
fixed length control field 00827nam a2200289Ia 4500
005 - DATE & TIME
control field 20250124124711.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160330s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9789356062665
040 ## - CATALOGING SOURCE
Original cataloging agency Central Library-NITS
041 ## - Language
Language English
082 ## - DDC NUMBER
Classification number 658.8
Book Number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip,
245 ## - TITLE STATEMENT
Title Marketing management
Statement of Resposibility by Philip Kotler
250 ## - EDITION STATEMENT
Edition statement 16th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida
Name of publisher, distributor, etc Pearson India
Date of publication, distribution, etc 2022
300 ## - PHYSICAL DESCRIPTION
Pages xxxiii, 596p. :ill ;25cm
365 ## - TRADE PRICE
Price amount 1130.00
Currency code ₹
500 ## - GENERAL NOTE
General note Includes index & a Indian case studies
650 ## - Subject
Subject Manufacturing demand
650 ## - Subject
Subject Manufacturing economy
650 ## - Subject
Subject Marketing management
700 ## - Added Entry Personal Name
Relator code Auth.
Added Entry Personal Name Keller, Kevin Lane
700 ## - Added Entry Personal Name
Relator code Auth.
Added Entry Personal Name Chernev, Alexander
700 ## - Added Entry Personal Name
Relator code Auth.
Added Entry Personal Name Sheth, Jagdish N.
700 ## - Added Entry Personal Name
Relator code Auth.
Added Entry Personal Name Shainesh, G.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Price effective from Koha item type Nonpublic note (lost item payment)
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123665 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123666 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123667 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123668 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123669 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123670 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123671 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123672 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123673 01/24/2025 01/24/2025 Books  
    Dewey Decimal Classification     National Institute of Technology, Silchar National Institute of Technology, Silchar Central Library@NITS 01/24/2025 Book Emporium, Silchar 1540.00   658.8 KOT 123674 01/24/2025 01/24/2025 Books  
AVIOR TECHNOLOGIES PVT. LTD.
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