TY  - BOOK
AU  - Kotler, Philip,
TI  - Marketing management
SN  - 81-203-2083-2
U1  - 658.8 
PY  - 2002///
CY  - New Delhi
PB  - Prentice-Hall
KW  - Manufacturing demand
KW  - Manufacturing economy
KW  - Marketing management
N1  - Includes index; ASC
ER  -