TY - BOOK AU - Malhotra, Naresh K. AU - Dash, Satyabhusan TI - Marketing research: an applied orientation SN - 9789332555693 U1 - 658.83 PY - 2016/// CY - Delhi PB - Pearson Education KW - Marketing reseearch KW - Research design N1 - Includes bibliographical references and index ER -