TY  - BOOK
AU  - Pearson
TI  - Marketing management:  Indian cases
SN  - 9789361599743
U1  - 658.8 
PY  - 2024///
CY  - Noida
PB  - Pearson India
KW  - Manufacturing demand
KW  - Manufacturing economy
KW  - Marketing management
N1  - Includes index; Includes references
ER  -