000 | 00700nam a2200229Ia 4500 | ||
---|---|---|---|
008 | 160330s9999||||xx |||||||||||||| ||und|| | ||
020 |
_a9780195676969 _cRs. 450.00 |
||
040 | _aCentral Library-NITS | ||
041 | _aEnglish | ||
082 | _a658.83/EAS | ||
100 | _aEaswaran, Sunanda. | ||
245 |
_aMarketing research: concepts, practices, and cases _cSunanda Easwaran [and] Sharmila J. Singh |
||
260 |
_aNew Delhi _bOxford university press _c2013 |
||
300 | _ax, 605p. | ||
500 | _aIncludes index | ||
521 | _bAllied publishers, Kolkata | ||
650 | _aMarket strategy | ||
650 | _aMarketing data-Processing | ||
650 | _aMarketing-Decision making | ||
700 | _aSingh, Sharmila J. | ||
942 | _cBK | ||
999 |
_c20752 _d20752 |