000 00691nam a2200229Ia 4500
005 20241030142955.0
008 160330s9999||||xx |||||||||||||| ||und||
020 _a9788126548514
040 _aCentral Library-NITS
041 _aEnglish
082 _a658.8
_bCAP
100 _aCapon, Noel
245 _aEssentials of managing marketing
_cby Noel Capon and Siddharth Shekhar Singh
250 _a1st
260 _aNew Delhi
_bWiley India Pvt. Ltd.
_c2014
300 _axxviii,677 v.p. :ill.
365 _b869.00
_cRs.
_ePrice includes Marketing Toolkit
500 _aIncludes index.
650 _aMarketing- management
700 _4Auth.
_aSingh, Siddharth Shekhar
942 _cBK
999 _c29886
_d29886