000 | 00687nam a2200253Ia 4500 | ||
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005 | 20241202144547.0 | ||
008 | 160330s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9789332586499 | ||
040 | _aCentral Library-NITS | ||
041 | _aEnglish | ||
082 |
_a658.8342 _bKUM |
||
100 | _aKumar, S. Ramesh | ||
245 |
_aConsumer behaviour: the Indian context _cby S. Ramesh Kumar |
||
250 | _a2nd ed. | ||
260 |
_aNoida _bPearson Education _c2017 |
||
300 | _axi, 329p. | ||
365 |
_b499.00 _cRs. |
||
500 | _aIncludes index. | ||
650 | _aConsumer behaviour | ||
650 | _aConsumer judgment | ||
650 | _aConsumer memory | ||
650 | _aManagerial decision making | ||
942 | _cBK | ||
999 |
_c30205 _d30205 |