000 | 00638nam a2200217Ia 4500 | ||
---|---|---|---|
005 | 20241209145636.0 | ||
008 | 160330s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9788132113409 | ||
040 | _aCentral Library-NITS | ||
041 | _aEnglish | ||
082 |
_a658.812 _bKUM |
||
245 | 2 |
_aProfitable customer engagement: concept, metrics and strategies _cby V Kumar |
|
250 | _a1st edition | ||
260 |
_aNew Delhi _bSage Publication _c2013 |
||
300 | _axxiv, 312p. ; 23 cm | ||
365 |
_b850.00 _cRs. |
||
500 | _aIncludes bibliographical references and index | ||
650 | _aManagement | ||
650 | _aMarketing management | ||
942 | _cBK | ||
999 |
_c30289 _d30289 |