000			00827nam a2200289Ia 4500
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020			_a9789356062665
040			_aCentral Library-NITS
041			_aEnglish
082			_a658.8 _bKOT
100			_aKotler, Philip,
245			_aMarketing management _cby Philip Kotler
250			_a16th ed.
260			_aNoida _bPearson India _c2022
300			_axxxiii, 596p. :ill ;25cm
365			_b1130.00 _c₹
500			_aIncludes index & a Indian case studies
650			_aManufacturing demand
650			_aManufacturing economy
650			_aMarketing management
700			_4Auth. _aKeller, Kevin Lane
700			_4Auth. _aChernev, Alexander
700			_4Auth. _aSheth, Jagdish N.
700			_4Auth. _aShainesh, G.
942			_cBK
999			_c30718 _d30718