| 000 | 00800nam a2200277Ia 4500 | ||
|---|---|---|---|
| 005 | 20250221144929.0 | ||
| 008 | 160330s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9789354243387 | ||
| 040 | _aCentral Library-NITS | ||
| 041 | _aEnglish | ||
| 082 |
_a658.8 _bDAV |
||
| 100 | _aDavid A. Aaker | ||
| 245 |
_aStrategic market management _b an Indian adaptation _cby David A. Aaker [et. al...] |
||
| 250 | _a11th ed | ||
| 260 |
_aNew Delhi _bWiley _c2022 |
||
| 300 | _axvi, 309p. :ill ;25cm | ||
| 365 |
_b889.00 _c₹ |
||
| 500 | _aIncludes index & appendix | ||
| 650 | _aManagement & public relations | ||
| 650 | _aGeneral management | ||
| 650 | _aMarketing | ||
| 700 |
_4Auth. _aMoorman, Christine |
||
| 700 |
_4Auth. _aIslam, Jamid ul |
||
| 700 |
_4Auth. _aRahman, Zillur |
||
| 942 | _cBK | ||
| 999 |
_c31035 _d31035 |
||